Allyson’s career began in New York City with an internship in the fashion department of Footwear News. It was there that she caught the attention of human resources, who, mid-internship, uprooted and promptly planted her in the advertising department at W magazine, where she assisted two busy sales directors. It didn’t take long for Allyson to realize that publishing didn’t make her heart sing. She had deep love for the glossies, but she dreamed of an opportunity that would satisfy her high Influence and Steadiness personality (she’s a fan of personality tests). This is when public relations made its grand entrance. Allyson landed a coveted opportunity in the PR department at Shiseido Cosmetics, and was hooked, both on beauty and on PR. While she later decided to call it quits with the Big Apple to pursue an opportunity out west, she wasn’t about to leave PR behind. Her next role, in Park City, Utah, was heading the PR for luxury lifestyle developer, Talisker. The snowfall total her first winter there was more than 400 inches, and Allyson and her notoriously impractical shoes made it through three. After following her heart to Colorado in late 2010, and listening to the encouragement of an interior designer who urged her to start her own agency, she founded ACPR. She has been lucky enough to share her story with Forbes, Inc., Glitter Guide, and Career Contessa, was a speaker at the 2015 PRSSA Regional Conference, is a founding member of the PR Couture Council, and a member of the Female Founder Collective. Allyson is an alumnus of Colorado State University’s Apparel and Merchandising program. She lives just three miles from ACPR’s headquarters with her husband, Michael, and three dogs, Whitney, Macon, and Amos. Allyson is a Capricorn, her spirit animal is a raven, and she is 50/50 blend of Enneagram Types 1 and 3, The Reformer and The Achiever.
Caitlin joined ACPR from The Lone Star State in the Summer of 2017. A graduate of the Stan Richards School of Advertising & Public Relations at The University of Texas at Austin, Caitlin didn’t always have PR in her scope. Like many, she started out as a journalism student. Luckily for the world (especially Allyson), she quickly realized that PR would be a better route for combining her interest in business with her inherent creativity. You could say that Caitlin isn’t one to stay idle. In addition to classwork, she led the marketing for her sorority and managed to land PR internships at Giant Noise, POM PR, and ZINK Collective, experiences that would wholly prepare her for life after college. She also freelanced with local jewelry brand The Jewelry Project, created by wellness thought leader Elizabeth Irvine, assisting in their marketing efforts, and spent a semester studying abroad in London. She recalls one of her favorite moments as working backstage at Dallas Fashion Week, where she had the chance to meet LeeAnne Locken (she’s a huge Bravo TV fan). After graduation, Caitlin set her sights on moving to New York City to work in PR, but a spontaneous road trip to Colorado and serendipitous interview with Allyson changed the course of her career trajectory, and just two weeks later she found herself packing up for Fort Collins. Since her start at ACPR, she’s secured press hits in Good Housekeeping, House Beautiful, The Washington Post, Well + Good, Cosmopolitan, and The Zoe Report. When she’s not launching new campaigns, working with Allyson on brand strategies, and leading the PR team to achieve the next great press hit, you can find her baking, sweating it at out the gym, planning her next trip abroad, or binge-watching her favorite British period pieces with her dog, Greta. Caitlin is a Capricorn, her spirit animal is a fox, and she is an Enneagram Type 1, The Reformer.
A Big Sky native, Courtney joined ACPR in the Fall of 2019. She is a graduate of the Communications program, with a double minor in Hispanic Studies and Marketing from Pacific Lutheran University in Tacoma, Washington. Like many before her (including those within the walls of ACPR), Courtney started out in the journalism program. Not long into her classes, she came to the realization that it lacked the spark she was looking for in a career. Committed to staying busy (and not one to back down from a challenge), she kept an action-packed schedule throughout school, balancing a full course load with extracurricular activities. These included acting student editor for the newspaper, student manager and social media manager for the university’s bookstore, and co-hosting a weekly radio show. But that’s not all. While in school, she lived and studied abroad in Brazil and Spain (she’s fluent in two Latin languages). After graduation Courtney had Colorado (and ACPR) in her sights, which she pursued with a passion. Thankfully, the Universe aligned, as it always does, and soon after she found herself both in Fort Collins and at ACPR. Since her start at ACPR, she’s landed hits in House Beautiful, Better Homes & Gardens online, Martha Stewart Living online, POPSUGAR, Lonny, and Southern Living online. When she’s not sharing the latest and greatest with editors, running the ACPR social media channels and blog, or managing the ACPR Influencer Program, she can be found in downward dog, trying on a new pair of shoes at a local boutique (#shopsmall), re-watching Friends for the thousandth time, or testing out her latest kitchen gadget. Courtney is a Scorpio, her spirit animal is a dolphin, and she is an Enneagram Type 3, The Achiever.
Alexis, a native New Yorker, is the latest addition to ACPR. A soon-to-be-graduate of Marist College’s Communications and PR program, she has been passionate about PR since day one of her freshman semester. She initially thought music, film, or sports PR would be her speciality, but (lucky for the world), this evolved over time. Alexis is excited to be entering the PR world focusing on beauty and lifestyle brands. While in school, Alexis spent semesters studying abroad in Sydney and Paris (it’s sort of a theme around these parts), so it’s safe to say her love for travel runs deep. In addition to her coursework, when she was on campus, she enthusiastically followed a jam-packed schedule, simultaneously holding the roles of news anchor for her campus television station, advocating for the study abroad program, and acting as ambassador for the college’s Center for Social Media. Oh, and she interned for one of our favorite fashion PR agencies, Mariposa Communications, too. So how did Alexis find her way to Colorado? We’re so glad you asked. She got hooked (like most of us) after visiting during her senior year. And after discovering ACPR, she connected with Allyson in early 2020 (like way before coronavirus hit), and the rest is, well, history. In her role at ACPR, Alexis supports all PR efforts, managing the admin side of activities. When she’s not in the office, you can likely find her reading her favorite travel blogs, with her nose in a mystery novel, or listening to the latest Harry Styles album. Alexis is a Libra, her spirit animal is a corgi, and she is an Enneagram Type 2, The Helper.
New York native Noelle is the newest addition to ACPR, joining (remotely from Boston) in Spring 2020. Armed with a B.A. in English Literature and a minor in Psychology from Gordon College, she set out into the world of public relations shortly after graduation, in a role at Mullen (now Mullen Lowe). Noelle knew from day one that PR was the perfect career from her. But she had to be sure. So she took a position in New York City doing marketing and events for real estate brokerage Citi-Habitats. Thanks to her time there, she became confident that PR was indeed the right fit. That’s when a fateful call from her former supervisor came in. A newly formed Boston PR agency was hiring. Noelle jumped at the opportunity to interview, and soon found herself back in Boston and working at Cercone Brown. During her 18 years at the company (loyalty is obviously a core value of hers), Noelle had the chance to work on campaigns for Biossance, Dr. Haruschka, Boston Design Center, General Motors, Ocean Spray, Sperry Top-Sider, and more. But that’s not all. She is also responsible for birthing 12 experiential PR programs, forming the travel and hospitality division, and working with the founder to grow the business to include additional locations in NYC and Santa Monica. It’s an understatement to say that over the course of Noelle’s career, she’s met a tremendous amount of people. One of these people is Allyson. It was the Fall of 2008 and Noelle was in search of a spa and fitness facility for her house program taking place during the Sundance Film Festival in Park City, Utah. That’s where Allyson came in. The two got to work together to host editors and influencers for a private training session and spa treatment (just one component of the once in a lifetime trip that Noelle planned). Fast forward to 2020, and Noelle and Allyson reconnected beyond IG, and the rest, as they say, is history. When she’s not working with Allyson to grow the business through new business opportunities, shepherding new clients and programs (more on this soon!), she enjoys traveling, spending as much time on the water as possible (she’s a water sign, so it makes sense), and quality time with her husband and three children. Noelle is a Cancer, her spirit animal is a dolphin, and she is an Enneagram Type 2, The Helper.