We aren’t like other public relations agencies.
And we like it that way.
You’re one of a kind. It takes a special type of agency to understand your magic. We’re that agency.
Since our launch in 2010, we’ve worked hand-in-hand with new and heritage brands of all sizes, creating intentional awareness, driving influence, and helping them achieve their goals through a holistic communications approach. Brand building through earned media and influencer relations is at the heart of what we do, but if you ask our clients, they’ll tell you that we’re way more than publicists. And that’s what makes us different.
Our team is unlike one you’ve met before. We’re as intuitive as we are strategic. We think big on a bootstrap budget. We’re committed to helping you get noticed in a way that matters. We’re advocates, storytellers, strategists, connectors, and above all, fans. We exist for you, the forward thinkers, the industry disrupters, and the visionaries of the world.
Over the last 10 years we’ve been lucky enough to represent brands in natural skincare, hair tools, women’s shaving, bath and body, clean fragrance, color cosmetics, home fragrance, interior design, tabletop, home accents, home entertaining, planners, paper goods, children’s furnishings, and e-commerce shops. Our efforts have not only resulted in press hits, but we’ve helped to build brand awareness, equity, and advocacy for our incredible clients.
We are a next generation PR agency that’s small but mighty, keeps our promises, knows what’s next, and above all, believes in collaboration.
Gabrielle Thompson
Junior Publicist • @g.v.t
Zodiac: Taurus
Enneagram: Type 3, The Achiever
Word of the Year: Simplify
Gabrielle joined ACPR in Summer 2021. She has a Bachelor’s Degree in Public Relations and French from the University of North Carolina at Chapel Hill. A self-taught photographer, Gabrielle credits photography for leading her to pursue public relations. As an undecided freshman, she worked as a photographer at UNC-CH’s fashion magazine, Coulture, and during her time there, she discovered a passion for writing. After being introduced to the Hussman School of Journalism and Media, Gabrielle instantly knew she wanted to be a part of the highly ranked journalism school. An internship at Cynthia Rowley the summer before her senior year not only solidified her decision, but her desire to live New York City. So a few months after graduation, she packed her bags and made her move. Once landing in The Big Apple, she landed a contract PR Assistant role at Famous Last Words PR, where she supported brands including Essentia Water and The Tower Companies. During her ten months there, she pitched her clients to lifestyle, health, and wellness editors, assisted her team in developing PR strategies, and vetted media opportunities. But that’s not all she was doing. Six months into her time at Famous Last Words PR, Celine Kaplan PR came knocking. Gabrielle spent the next four months balancing her time at Famous Last Words PR with an internship at Celine Kaplan PR, where she worked on PR and social media strategy for French brands such as Ladurée, Christophe Robin, and Veronique Gabai. As a result of her efforts at both agencies, she secured press hits in outlets such as The Zoe Report, Beauty and Well-Being, Eat This, Not That!, Mashed, and The Knocktournal, while steadily building a network and making a name for herself in PR. An open role at ACPR caught Gabrielle’s eye, and after meeting with Allyson and the team, she said yes to her next role, as a Junior Publicist. At ACPR, Gabrielle works on all categories and supports all clients — pitching founder stories, facilitating insight opportunities, securing social media takeovers, and creating content for social. When she’s not working, you can find Gabrielle keeping up with the latest indie-pop music, supporting all things dance (she took ballet classes quite literally from the moment she could walk), taking advantage of any opportunity to speak French (she is fluent in French and studied abroad twice — in Toulouse and Montpellier), and redecorating her room on the regular.
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