YOU HAVE AN AMAZING BRAND THAT DESERVES ATTENTION. WE CAN HELP YOU GET IT.
For the last seven years we’ve helped beauty, home, and lifestyle brands of all sizes gain awareness with editors, influencers, and consumers, resulting in exposure through media placements that matter. Our efforts have gotten our clients on the radar through press hits, award recognitions, social mentions, invitations to participate in “it” events, increases in project inquiries, elevated web traffic, and one placement we landed even helped a client to achieve 200% of their annual sales goal. We’re not just advocates for your brand, we’re storytellers, strategists, connectors, and above all, fans.
Allyson Conklin founded ACPR in December 2010 as a way to partner with the people behind her favorite brands: The forward thinkers, the industry disruptors, and the visionaries of the world. Over the years we’ve been lucky enough to represent brands in natural skincare, hair tools, women’s shaving, clean fragrance, color cosmetics, interior design, tabletop, home accents, children’s furnishings, e-commerce shops, and so many more. Our efforts have not only resulted in press hits, but we’ve helped to create brand awareness, equity, and advocacy for our incredible clients.
But don’t just take our word for it. These media outlets think our clients are pretty incredible, too: Real Simple, domino online, Brit + Co, Byrdie, Redbook, Lonny, Racked, NewBeauty, Town & Country Travel, Pregnancy & Newborn, Darling Magazine, Verily, HGTV Magazine, Southern Living, Total Beauty, StyleWatch, Essence, Bustle, Forbes, The Huffington Post, Fit Pregnancy & Baby, Traditional Home, cupcakes and cashmere, and Family Circle.
Drop us a line to get the conversation started.
ALLYSON CONKLIN, FOUNDER & PRINCIPAL
Allyson’s career began in New York City with an internship in the fashion department of Footwear News. It was there that she caught the attention of human resources, who, mid-internship, uprooted her, and promptly planted her in the advertising department at W magazine, where she assisted two busy sales directors. But after a short time, Allyson realized that publishing didn’t make her heart sing. She would always have a deep love for the glossies, but she dreamed of an opportunity that would satisfy her high Influence and Steadiness personality (you could say she’s a fan of personality tests). This is when public relations made its grand entrance. Allyson landed a once in a lifetime opportunity in the PR department at Shiseido Cosmetics, and was hooked, both on beauty and on PR. While she later decided to call it quits with the Big Apple to pursue an opportunity out west, she wasn’t about to leave PR behind. Her next role, in Park City, Utah, was heading the PR for a luxury lifestyle developer, Talisker. The snowfall total her first winter there was more than 400 inches (Allyson made it through three). After following her heart to Colorado in late 2010, and caving to the pleas of an interior designer who urged her to start her own agency, she founded ACPR. She has been lucky enough to share her story with Forbes, The Muse, Levo League, Glitter Guide, and Career Contessa, and was a speaker at the 2015 PRSSA Regional Conference. Allyson is an alumnus of Colorado State University’s Apparel and Merchandising program, and resides in Fort Collins with her husband and three (yes, three) dogs.
CAITLIN TOPHAM, JUNIOR PUBLICIST
Caitlin joins ACPR from The Lone Star State, a recent graduate of the Public Relations, Advertising and Applied Communications program at The University of Texas at Austin. But Caitlin didn’t always have PR in her scope. Like many, she started out as a journalism student. Luckily for the world (especially Allyson), she quickly realized that PR would be a better route for combining her interest in business with her inherent creativity. You could say that Caitlin isn’t one to stay idle. In addition to classwork, she led the marketing for her sorority and managed to land PR internships at Giant Noise, POM PR, and ZINK Collective, experiences that would wholly prepare her for life after college. She also freelanced with local jewelry brand The Jewelry Project, created by wellness thought leader Elizabeth Irvine, assisting in their marketing efforts, and spent a semester studying abroad in London. Caitlin recalls one of her favorite moments as working Dallas Fashion Week, and getting the opportunity to meet LeAnne Locken (she’s a huge Bravo TV fan). After graduation, Caitlin set her sights on moving to New York City to work in PR, but a spontaneous road trip to Colorado and serendipitous interview with Allyson changed the course of her career trajectory, and just two weeks later she found herself packing up for Fort Collins. Since her start at ACPR, she’s secured press hits in The Washington Post, Well+Good, Glam, The Zoe Report, and many others. When she’s not working, you can find her cooking, testing her ski legs, planning her next trip abroad, or binge-watching her favorite shows with her dog, Greta.